Buzzr Style Guide

Fremantle owns a treasure trove of vintage game shows like Let’s Make a Deal, I’ve Got a Secret, and Match Game. When the global media giant decided to unlock the vault and launch a diginet, Big Fish was there with a brand strategy, manual and style guide that positioned BUZZR as a crazy contagious multi-screen brand with a vision to be the biggest name in game shows and competition. From the tagline: “Let’s Play,” to the brand look and feel, Big Fish provided the creative foundation for this digital multicast offering.

Download Presentation PDF