Big Fish Blog
by Robin Fisher Roffer
Your presentation style should project a long-term, going-somewhere brand that’s all about success. Years ago at a Turner Broadcasting off-site meeting in Arizona, I was asked to demonstrate how we were motivating our cable affiliates to advertise TNT at the … more
by Robin Fisher Roffer
What to do when you’re overworked, overwhelmed and over-everything. On Saturday afternoon my husband and I climbed into our hot tub for a little soak. Steven had just come home from a 35-mile bike ride; I had just finished writing … more
by Robin Fisher Roffer
Business leaders know that they’re not perfect and never will be. I’ve been thinking about right and wrong, black and white, good and bad and I’m finding less and less use for these definitive terms, especially when it comes to … more
by Robin Fisher Roffer
Reprioritizing what’s really important is essential to reinventing yourself. At the start of 2007, I dug deep and made a list of everything I needed to change in my life. I admitted to myself the harsh reality that during the … more