Big Fish Blog
by Robin Fisher Roffer
To experience a career rebirth, you have to leave the office. I have been traveling with my family through Italy for three weeks. We have hiked the Cinque Terre, sipped delicious wine in the Lakes Region, and lived like Romans … more
by Robin Fisher Roffer
Getting too entrenched in the company culture can be deadly to your personal brand. I am writing this week’s blog aboard a train travelling from Milan to Rome. The journey has made me think about the expression “When in Rome,” … more
by Robin Fisher Roffer
Lady Gaga has got it right, “Baby, you were born this way.” Your personal brand should celebrate the real you! Being different is good. That’s what I believe. To prove this point, last year I wrote a book titled, The … more
by Robin Fisher Roffer
You can’t build a positive personal brand image alone Years ago I struck up a strong business alliance with a woman named Rachel Clark. She was the Senior Vice President of Marketing for a division at Sony that created international … more